About Us
SmartGram : Your Gateway to Bharat
SmartGram is your gateway to Bharat. We help brands understand, reach, and activate rural and semi-urban India. From market research and surveys to sampling, distribution, and on-ground campaigns, we make sure your brand doesn’t just reach Bharat—it connects with it.
What We Do
- Research & Insights → Consumer behavior, pricing, and product fit.
- Market Reach Studies → Mapping accessibility and distribution.
- Sampling & Distribution → Putting products directly in consumers’ hands.
- Marketing Activations → Guerrilla campaigns, street plays, kiosks, and more.
With our Pan-India Gram Mitra & VLE network and a tech + human hybrid model, we deliver insights you can trust and executions that create impact. SmartGram: Where brands meet Bharat.
Our Team
Prabal Pratap Singh
Founder
Prabal is an expert of Strategical Planning and on ground implementation. Initiated and established Green Field Projects based in Rural India and tier – 3,4 cities multiple times in his career. With 18 years of experience, he is a Computer Science B. Tech and an MBA from Goa Institute of Management.
Shruti Thakur
Co Founder – CHRO
Shruti has been a Former AIM & Teresa Foundation member. Worked as an entrepreneur for upliftment of Rural artisans for 5 years in Indradhanusha Crafts. She is having a deep understanding of Vendor management and Human resource.
Nikhil Mittal
Chief Technical Advisor
Nikhil is a tech strategy consultant currently with IBM with over 18 years of extensive consulting experience with global multinational banks. He is also an experienced seed investor and growth advisor for startups in India. He has an undergrad in Computer Science and an MBA from Goa Institute of Management.
Ravi Jangra
Principal Advisor
Ravi Jangra is an accomplished business leader and innovator with extensive experience driving business projects and fostering growth. As an alumnus of IIM Lucknow, he has held influential leadership roles with renowned brands and startups such as Punj Group, NIIT Ltd, and Multisoft Group of Companies. Ravi specializes in strategic development, alliances, business continuity, innovation, and research in the fields of business and marketing.
Anuj Kumar Bhatia
Chief Strategy Advisor
Xavier’s Institute of Social Services (XISS) alum with over two decades of leading purposeful passion for people, sustainability and community development spanning industries across India and Africa. Handled various million dollar projects in India and Africa. Worked in organizations like UN and Care India
Ms Shazia Nahid
Finance and Accounts Head
Shazia Nahid, A gold medalist from St. Xaviers college Ranchi and PGDM in international business, A Financial Services consultant having deemed knowledge of business finance and Insurance. Worked in organizations like HDFC and Bharati Axa.
We Know Bharat like no one else.
Your Gateway to Bharat
340+
Projects Completed
Market survey projects completed
280+
Cities covered
Our 6000+ on ground team cover these for you
Testimonials
Our Happy Clients Says About Us.
"SmartGram helped us take Mildcares to rural Uttar Pradesh with trust and impact. Their grassroots network made our awareness campaign truly connect with villagers."
"SmartGram delivered valuable on-ground insights through their survey project in Tamil Nadu. Their professionalism and grassroots reach helped us understand rural audiences better.".
"SmartGram’s grassroots network enabled us to collect high-quality data with accuracy and speed. Their ability to engage communities at scale gave us insights that were both reliable and actionable."
